- Background
- The Sun launched Sun Nation, a free political website, to broaden its influence ahead of the general election.
- Challenge
- Create humorous, shareable political content that kept The Sun at the centre of the national conversation.
- Solution
- I led a series of shareable mobile games, videos, quizzes, memes and infographics, working with the Head of Social, writers and lead developers to deliver to a strict timetable.
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Deliverables
- Games & quizzes
- Website content
- Organic social
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