WRX Speedmachine festival website & digital campaign

Designed and developed a website and digital campaign to support Speedmachine's motorsport festival.

 
 

Wireframes

 

Desktop (Full screen)

 

Social (paid & organic)

SM-Infographic-concept-v1.jpg
SM-facebook-mobile-post-carousel-ad-200.png
 

Brand development: Film & motorsports culture

Inspired by film and motorsports culture, I created a masked hero whose sole purpose was to journey through adrenaline. The hero's character is a personification of the event's experience as he or she pushes the SpeedMachine to its limit.

 
 
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Bleacher Report social gamification